Sign Design is extremely important when branding your company or attracting clients and customers. There is no amount of “viewablity”, prime location, or fantastic production that can save a poor design.
The design process begins with a member of a sign company surveying the store front. The survey should include pictures, measurements, and an open line of communication with your designer.
The most vital part of sign design is this communication and collaboration between the sign designer and the client. Whether you have a design or logo in mind or not, a quality sign designer will communicate ideas, proofs, and drawings until the final design is exactly what you and your budget are looking for.